Presse


ca fleure 
BEHIND THE BOTTLE: Symine Salimpour of Hors La Monde “Shiloh X” + Casablanca Draw

Posted by Michelyn Camen on 29 April, 2011

3Packs-300x210What was the inspiration for Shiloh X
 SS:  All our perfumes are inspired by love stories. SHILOH X was created around the famous saying "Beauty is in the eye of the beholder".  Is there a better feeling that making someone feel beautiful?!
 
Rick Blaine  as played by Humphrey Bogart encounters his lost love IlsaLunz, played by Ingrid Bergman in Casablanca
 
It is also perfume that is like a mirror. SHILOH X is like a travelling  through a looking glass; a scented connection between soul mates, that find each other no matter the distance or the time.Sometimes there is not a fairy tale ending. But love is real.
 
Perfumer FabriceOlivieri is the magician that creates that "rendezvous" between souls. Shiloh X was created as a unisex fragrance for people who are reaching for their dreams and for eachother. Those emotions have no gender, no age or color. Like love, we are surprised when we are least aware.This fragrance therefore could not be called anything but X…reperesenting an unknown factor … an emotion not easily identified and unique to each person s connecttion to another.  It is a love story of the senses.
 
Why all your fragrances are called Shiloh?
 SS: SHILOH is the name of the heart and soul of the perfumes; Shiloh is always shifting signifying  a place in time… a memory… a mood

The first chapter was SHILOH, designed by Michel Roudnitska around the idea of universal beauty. LADY SHILOH designed by FabriceOliviericame from the dream of holding precious moments for the eternity, around the idea of the illusion of time;SHILOH X is a tribute to people who we love.
 
Tell us the love story behind the bottle?
 SS: The bottle of SHILOH X  is created to evoke a mirror. We wanted a flacon with pure lines and a lot of limpidity that could match SHILOH s moods. The packaging of SHILOH X is also reflective so you can see your own image and those you love.

Are there more chapters in the Shiloh  story?
SS: I am working with an architect right now and that is the next chapter.
 The composition consists of top notes such as Bergamot, Tangerine and Pomelo from Sicily, a heart of spices such as cardamom, cinnamon from Sri Lanka, and Rose bay for the positive energy with a  base made of Patchouli from Indonesia, Musc, Amber wood, Cedar Wood from Lebanon,  precious Oak moss from France and Benzoin from Indonesia bringing warmth and bitter sweetness